Business Concept

Prepare a two- to three-page summary of a business concept. The summary should address the following elements:

• Opportunity/Potential:
• Explain the validity of the opportunity.
• Explain the market trends over the past five years.
• Explain the size of the market.
• Product/Service:
• Describe the product or service for your new business. What is the range of coverage?
• Summarize the prices and the decision-making process for determining pricing.
• Target Market:
• Define whether it is a business market or a customer market.
• Explain how your product is designed to meet the needs of your target customer.

The Business Concept paper

• Must be two to three double-spaced pages in length (not including title and references pages) and formatted according to APA style.
• Must include a separate title page with the following:
• Must use at least three sources.
• Must document all sources in APA style.
• Must include a separate references page that is formatted according to APA style.