Research retail giant J.C. Penny and try to determine its current situation. If you were in charge of J.C. Penny, what strategic plans/refinements might you make? Put together a SWOT analysis to help reconfirm or adjust your recommendation. Your paper should be at least 2 pages (excluding References). Use at least one external resource. Use APA formating and referencing conventions.

Answer preview

J.C. Penny is a Holding company that was founded by James Cash Penny and William Henry McManus back in the year 1902.  J.C. Penny has since grown to be a major and one of the biggest retailer companies with about 1013 stores in the United States that has seen 106000 people employed. Through their different department stores located in over 40 states in America with their headquarters in Plano Texas. The company have mostly been engaging in merchandises and provision…

 

(800 words)