product launch
clean edge
Question2 is not answered. You are supposed to take each segment at a time and then describe it.
For question 3, please see the highlighted sentences and rephrase them. They are not clear.
Answer preview
- What changes are occurring in the nondisposable razor category? Assess Paramount’s competitive position. What are the strategic life cycle challenges for Paramount’s current products as well as for Clean Edge?
A lot of congestion has characterized the non-disposable razor market. Given the current situation, Paramount should come up with a new and winning strategy to make a mark for their product to remain competitive in the industry. Though the Paramount executives are buoyed with the optimism of their current two products and for the Clean Edge, there are still those who are approaching the new venture with some measure of caution. The strategic life cycle challenges that face the company’s products should…
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