Analysis of Business-Level Strategy

Analysis of Business-Level Strategy

This is a group project report about “Tim Hortons” restaurant. We have 5 teammates doing different parts. My part is number 4-Analysis of business-level strategy used by the firm.(Please see the details in the attachment). Please write the analysis in two full pages, double spaced 12 point times new roman. Please analyze the Tim Hortons in depth and also use as more management professional language as you can. Thank you very much!

There is also requirements for the whole report paper(please see the second attachment number 7).

This a project report paper in a management class. We have 5 people and I just need to write one part of the paper which is “ Business-LEVEL strategy”. Could you please read and follow all the requirements when write the paper especially the four question must be covered in the paper.( You can see the four questions in attachments – number 4).

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Marketing is very important for any firm. It is for this reason that Tim Hortons has focused a lot of its resources and energies on marketing its products. Tim Hortons has embraced the cost leadership generic strategy in marketing its products in its primary markets. The firm has focused on Columbus, Ohio and London in marketing its coffee and doughnuts…
(718 Words)
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