Advertisement Analysis

 Advertisement Analysis

Select two products and locate an advertisement for each of the selected products. 2-4 page analysis. The advertisements will serve as a medium.

1. Identify between four and six consumer behavior concepts used in the advertisements.

2.. Identify and explain the demographic and psychographic segments to which the ad was designed to appeal.

3. Explain whether or not they fit into the identified target market.

attach the ads in the document

Answer Preview

The advertisement is an audio or visual form of marketing that promotes a service, product or idea. In order to advertise products and services, the mass media is used as a platform to inform, attract and persuade the consumers. Such platforms include magazines, television, newspapers, radio, and websites. It also involves actual…

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