Choose an International or multinational company (example: NIKE, Nestles, Wal-Mart, BP, Siemens, etc.) that was accused of unethical practices and write 5 pages of TEXT on what led up to the accusation and recommendations to the company. You may go over a few lines but not under. Plus the cover page or references.
Introduction: Ethics in business is critical for trust, however, there are many grey areas of what is, and is not, ethical. The business world has always relied heavily on contractual agreements while conducting business. These contracts while written in ink are set in stone. Many multinationals have been charged with unethical behaviors.
Policy: Use peer-reviewed articles from 2009 – present to support your research, in APA Format.
Referneces will be provided.
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Requirements: 5 pages | .doc file
Here are references and videos to assist you in understanding the content matter for your research.
Bunker, R. B., & Casey, K. M. (2012). Facilitating payments versus bribes: Are we sending conflicting ethical signals in accounting education? International Journal of Business and Social Science, 3(8), 47-50. Retrieved from http://www.ijbssnet.com/
Boyd, C. (2012). The Nestle infant formula controversy and a strange web of subsequent
business scandals. J Bus Ethics, 106, pg. 283-293. doi: 10.1007/s10551-011-0995-6
Bris, A., (2010) The Lehman Brothers Case: A corporate governance failure, not a failure of
Case 1-2 Nestle: The infant formula controversy. (n.d.). Retrieved from http://www.paceth.com/
Answer preview
The major criticism Nestle dealt with stemmed from the fact that they continued with their misleading marketing campaign knowing full well that the message they were sending out was wrong. The net effect of the campaign was that more and more mothers began taking up bottle feeding rather than breastfeeding (Guasti, 2012). The problem with this is that the company, while marketing the baby formula, never advised them on how to properly and safely use the product. As such, many mothers, due to their underlying economic and social circumstances, ended up misusing the product. Due to the high poverty levels in developing countries, most mothers would over dilute the baby formula to not only serve as many infants as possible but to also last longer (Guasti, 2012). Besides this, they also used contaminated water to dilute the baby formula.
