In a single Word document, minimum 3 full pages (not including cover page and citations), using appropriate APA, answer the following questions using the week’s reading materials and video to guide your responses. Use the questions as section headings.
1. Identify the most important elements when creating a demand forecast.
4. Create and insert a demand forecast model (using actual or fictional data). To demonstrate effective analytical
skills, explain how you would communicate the demand forecast to senior leadership.
potential customers think and say about the product after marketing and promotional campaigns, and this information can be used to predict their actions and activities in the future regarding the product (Seyedan & Mafakheri, 2020). The second way is that it can be used to help optimize resources and money used in a company’s marketing and promotional activities. This is by helping a company identify the most effective campaign that drives up sales hence increasing revenue and enhancing the return on investment. The third use is to identify the key drivers of demand for a specific product or service, including factors such as promotional activities, price, competitor’s actions, and seasonality.
