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Marketing mix—product
Provide an example of the four areas of the marketing mix—product, price, placement, and promotion—used by each of your selected companies.
Discuss where their marketing mix strategies are similar and where they are different. Explain why.
Identify the product positioning and brand strategy used by your two chosen companies. Relate the importance of product positioning to their brand strategy.
Also, consider the element of ethical promotion and social responsibility toward consumers.
In addition to company websites, http://www.ibisworld.com/ and http://www.mergent.com/ are excellent resources to find information about markets and individual companies.
Your research project must include an introduction. You must also reference at least one journal article from the CSU Online Library and two articles from business-related or news websites; therefore, your essay should be supported by at least three sources. Your research project must be at least four pages in length and double-
Organization and industry
Identify and briefly summarize the organization’s mission, values, culture, and strategic direction.
Analyze how the mission, vision, and strategy influences the type and frequency of training within an organization. For instance, if your organization is retail oriented and focused on millennial fashion, assess how training should be conducted.
Develop two specific training strategies that would be effective in the organization and industry that you identified. Explain the benefits of these strategies and how these strategies are aligned with the organization’s mission, vision, values, and culture.
Requirements:
Write a 6 page paper, or about 2300 words, not including the title and reference pages, which are required.
Your paper must be properly cited and formatted according to theCSU Global Writing Center (Links to an external site.).
Include a formal references page. This is an individual paper; however, you should reflect on our discussion forums and incorporate ideas from there, as appropriate.
You must support your analysis with at least three scholarly references, and can include resources from this course.
The CSU Global Library. is a good place to find these sources. You cannot use Wikipedia or any CSU Global assignment. For this assignment, a credible source is defined as:
A scholarly or peer-reviewed journal article.
A government-based website or publication.
A trade or industry journal article, publication, or website, including those from trade organizations such as SHRM.org and TD.org
thanks, pls use APA 7 format.
Health and safety risks
Chapter 7 provides a detailed discussion of warehouse health and safety risks. These include risks associated with layout, floors, heating, noise, housekeeping, and fire, among other hazards. Review the Occupational Safety and Health (O.S.H.A) Guide (Links to an external site.) posted in Required Resources in Week 3, and take note of the 10 standards listed on Page 1 of the Guide.
Select any five out of 10 potential health and safety hazards in warehouse operations listed in the O.S.H.A Guide and present a comprehensive risk assessment relevant to warehouse management. In addition, for each selected risk, provide at least one recommendation on how to mitigate that risk by describing specific methods, policies, procedures, or changes to be made within the warehouse.
Organizations deliver effective programs
It is essential that organizations deliver effective programs that meet the needs of their communities. Program evaluation is a critical component for any community organization. Research a program of a community organization in your area. Describe the organization and the program. Assume that you have been hired to evaluate this program. Using the text and outside resources, create a program evaluation methodology, including a needs assessment. Support your choice of methodology and analyze how this methodology would best fit the organization and the community. Finally, discuss how the results of your evaluation will affect the organization and propose changes to the program that you think would help benefit the community. Your paper should adhere to APA formatting and be at least 1500 words.
The organization I will use is the Schenectady Jewish Community Center. Here are some resources:
McKnight, J. & McKnight Plummer, J. (2015). Community organizing: Theory and practice. Retrieved from https://redshelf.com
Chapter 7: Participatory Research
Chapter 8: Planning and Implementation
Chapter 9: Management and Evaluation
Appendix A: Details of Participatory Research Strategies
Global market
What were the major effects of the Judgment of Paris of 1976 on Californian wines?
The paper must be a formal research paper of at least 4 pages (not counting the title and reference pages). The final paper format must follow the APA (American Psychological Association) writing style. APA asks for an abstract- this need only be 2-3 sentences.
Please follow the formatting as outlined on the Owl Purdue Online Writing Lab:
