Penetrating into Nigerian market.

part 1- 350 words, apa style, 2 peer reviewed references

Your company is going to penetrate into a new market. Using one of your chosen countries( NIGERIA), analyze and choose at least three strategic approaches that you could use to enter the market. (Some of some strategic approaches for you to choose from include joint venture, divestiture, forward integration, backward integration, retrenchment, liquidation market development, market penetration, product development, service development, horizontal integration, vertical integration, concentric diversification, conglomerate diversification, and innovation).

part 2- minimum 350words

GO to the Goinglobal website and look at each of your countries ( NIGERIA, GERMANY, CUBA) to see what it would take for an American to expatriate into each country. SUBMIT your findings.

Answer preview

Moving to Nigeria can be very challenging for an American expatriate, but one can overcome the challenges if proper preparations are done before relocating.  One needs to know that Nigeria offers four different visas each that serve a different purpose and it is crucial for one to have the correct one. The expatriate should visit the Nigerian embassy in their country for a personal interview before being granted a visa that would allow him to work in Nigeria. The visa is known as Subject to Regularization (STR) which will enable him to take up paid employment in the country.  The STR visa is given to those who have employment contracts. Once one has the STR visa, he will need to regularize his status and get what is known as Combined Expatriate Residence Permit and Aliens Card (CERPAC) which allows one to begin living and working in the country. The card is renewable every two years.

[836 Words]

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