Pricing strategies
Compare and contrast skimming and penetration pricing strategies.
Explain how and when each of these pricing strategy is used, and in which stage(s) of the products life cycle they are most likely to be invoked.
Your paper should be 1-1/2-2 pages (12 point, double spaced type) in length.
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There are various pricing strategies that can be used by a business when selling either a product or service. The pricing strategy can be used to either maximise profits or beat the competition. Product prices are based on demand, cost and competition. There are different types of pricing strategies that a company can use. Cost-based pricing is when a portion of…
(540 Words)