PROBLEMS FACING THE SUPERMARKET

For the Week Six discussion you will work together as a group. I have placed you in group four. Each student has been assigned one type of business. Your business assignments are as follows:

Donna Richardson – Supermarket

Below are the detailed assignment instructions.

Initial Post – As an employee, write an internal memo to your
manager addressing the following:

For a Supermarket type of business, identify the factor that you believe is most likely
to limit potential output capacity.

Suggest several ways (other than raising prices) the business can maximize the
contribution margin per unit of this limiting resource. (Hint: These businesses
often do implement the types of strategies you are likely to suggest. Thus,
your solution to this case may explain basic characteristics of businesses that
you personally have observed.)