Purchasing and Supply Management Organization

Purchasing and Supply Management Organization

>Chapter 5: Purchasing and Supply Management Organization

>Chapter 6: Category Strategy Development

  • The difference between category strategies and sourcing strategies
  • The category strategy development process
  • Types of category strategy outcomes
  • Supply management transformation initiatives

>Wall Street Journal: “Amazon to Launch Its Own TVs in Push to Cement Itself in Living Rooms,” Link: https://www.wsj.com/articles/amazon-to-launch-television-lineup-in-push-to-cement-itself-in-living-rooms-11631192401?mod=djemCMOToday (Links to an external site.)

Please review the assigned materials for answering the questions below.

Questions ————————————————————————————-

  1. How will launching Fire TV sets likely influence the organizational purchasing and supply management (P/SM) organization for Amazon (See Exhibit 5.2)?
  2. Describe how Porter’s Five Forces (Exhibit 6.10) can be used to create a Strategy Portfolio Matrix for Category Management (Exhibit 6.12) that Amazon can use to create a competitive advantage in the market for television sets.
  3. Discuss how Amazon can manage “Supply Chain Transformation” (page 237) utilizing the stages of supply management strategy evolution (Exhibit 6.14).
  4. Please provide an insightful question about category strategy development.

Due dates: =================================================

>Initial comments to questions: Thursday, September 16th at 11:59 p.m. Central Time

>Responses to other students: Sunday, September 19th at 11:59 p.m. Central Time

Requirements: as needed

the professor told us to use exhibit 6.13 instead of exhibit 6.14

 

Answer preview

 

As Amazon plans to launch Fire TV sets, it will need to identify suppliers and establish a market position. In its strategy to cement its position in customer living rooms, the TVs will expand its private-label products, including fire sticks and original programs on Amazon Prime (Herrera, 2021). Launching the TV sets will have a significant influence on how the company sources the TV sets. It will need to adopt a centralized model to create strong supplier relationships, manage cost price and global purchase and supply (Monczka, Handfield, Giunipero, and Patterson, 2021). Since the purchase expenditures will be high,

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