2-3 page paper with 2 reference. APA guidelines. Answer all parts of question. Discuss the effectiveness of social media marketing and how it has changed the way you make purchasing decisions every day. Consider the different types of social media and list the specific applications which best communicates with adults-and-those that best communicates with kids/ teenagers. What is the reasoning behind your response? If you are unfamiliar with social media applications, research reviews online and conduct your own research to formulate your responses. No cover sheet is needed. Use good grammar and spelling. Support your wok with cited and referenced research.
Answer preview
Currently, apart from socializing, other significant reasons for adults to use social media applications get up-to-date with information on the latest trends, brands, and general information about specific industries of concern as per individuals. Adults do not need much anonymity on the trends they follow or their chats, unlike teens who are out to share anything they come across hiding behind the anonymity blanket. Thus, kids and teens prefer those applications that can give them access to videos, live chats and some extent hind their identity. Snapchat, for instance, gives teens a sense of security since whatever they share auto-deletes such that they cannot be traced. Additionally, they will go to YouTube to have fun watching and uploading fun videos. Adults, on the other hand, will go for professional applications like LinkedIn, where they can learn the latest trends in industries, and Facebook, of course, to reconnect with friends and family as well as advertise businesses.
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