Business travels

Business trips

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I have a case analysis paper coming up on the “WestJet” case and it needs to be 4 to 5 pages long. You will need to read over the WestJet case and write about it following the directions. I will post the WestJet case below. This is the rubric and instructions.

Instructions

You will be assigned a case in the first week of the semester: the “WestJet” case posted on the Desire2Learn “course document” section. The case analysis paper should be 4-5 pages, double spaced. It should include the following sections:

Introduction, including relevant facts and background

Problem definition / issues
Critical analysis / conceptualization

Alternatives, which may be “bulletized”.
Solution: state the best of the alternatives and the rationale

Please refer to the grading sheet attached for more details

Grammar, Spelling, and general appearance

Few errors in grammar, punctuation, or spelling errors; use of appropriate business language, overall appearance

Some errors in grammar, punctuation, or spelling; medium level use of appropriate business language, overall appearance

Many errors in grammar, punctuation, or spelling; low level use of appropriate business language, overall appearan

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