Company's strategy

Visa Inc strategy

$6.00

a) Summarize the business of Visa Inc. and identify the strategy it is pursuing. Consider relevant competitive forces and use SWOT Analysis to analyze the company. Identify, describe and evaluate the key strategic risks(2-3 risks) the company is facing as well as their potential upside/downside implications.

(b) Recommend approaches to mitigate the risks you identified. Identify one strategic risk that is common to both companies. (Mastercard and Visa) Contrast the different ways both companies address this risk.

(c) Determine which company’s strategy is more likely to be successful, and state the rationale for your decision.

(d) Based on your overall assessment in this memo, focusing on the strategy and the strategic risk posture

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