Research paper regarding the use of technology in the fast food industry, specifically McDonald’s. The objective is to complete a written plan that will suggest a practical Strategic Direction for a company. I’ve attached some references for the bibliography, the course project topic and an outline of the course project.

This course requires the completion of a comprehensive Strategic Plan.

You have a choice to use either an existing company or a fictitious company. In either case, the Project is to complete a written plan that will suggest a practical Strategic Direction for the company.

The Plan will have 7 sections. The 6 sections will reflect each of the 6 COs plus a bibliography. Each section will be 2 – 3 pages in standard business proposal format.

The sections are: