Historical development
Google’s historical development
$28.00
The Wall Street Journal will be used as a text supplement and will be the basis of the term project. Each student must have access to the WSJ in order to complete the assigned project.
Each student will choose two companies within the same industry to track during the fall semester. Throughout the semester, you will be required to evaluate the two companies’ activities across multiple disciplines includingmanagement, marketing, and finance. You will be asked to review articles in the WSJ which deal with the two companies selected. The term project will include the following sections:
1) Historical development of the two companies
2) A current comprehensive strategic(SWOT) and financial analysis of the companies