Marketing Plan Project

For this discussion, you will research peer-reviewed journal articles on one of the 4Ps – Promotion. Keyword search terms might include the following: Personal selling, advertising, public relations, and sales promotion (contests, coupons, and more…). Once you have selected your peer-reviewed journal articles, post a synopsis of the major points from the research you read.

For each of your replies, comment on the student’s articles that they used. Why would that be an article that you would want to read more on?

Requirements: detailed

please note that the original post should be 750 words or more, and APA 7 formatted, and once we are done with the original post, I will give you two peers work to reply to which should be 250 words…

here is the instructions from the professiors

The student will complete 6 Discussions in this course. The student will post one thread of at least 750 words not to exceed 1,250 words by 11:59 p.m. (ET) on Thursday of the