Mass media impacts
Mass Communication Theories
$4.00
Write a 2 pages paper = 600 words (2 pages of content = 600 words, 1 title page, 1 reference page) in APA format (including at least 2 scholarly references) on the following:
Discuss the mass media impacts that are related to your chosen product and the advertising campaign. Examine the campaign from at least 2 theories, research approaches, or perspectives. Also, include responses to the following questions in your discussion:
How is the product perceived?
How do individuals respond to the campaign?
What are the anticipated consequences of the campaign, if any?
.doc file
This is the continuation of the previous Individual Project UNIT 1 about Nike you wrote.