Website Visual Design Mistakes—

Jennifer Schiff reports at least 12 ways bad website design can affect your business.

Access Jennifer Schiff’s article by clicking here.

For this written assignment read the article from the link above and complete the following items:

• Summarize the effects of using bad visual design elements.
• Examine the response viewers may have and how that may negatively affect business.
• Answer the question, “Why it is so important to use visuals in specific ways to effectively reach viewers?”
• Include whether you believe it is important to use visuals strategically in business and website communication. Why or why not?

Answer preview

A website is a crucial tool for any organization with an online platform. Websites allow an organization’s profile to have a global reach. Websites also verify the authenticity and availability of the organization. It is, therefore, necessary for the flawless design of any website. There are certain mistakes in web design that affect their effectiveness.

Effects of Bad Visual Design Elements 

The first mistake in visual design is the use of splash pages. A splash page acts as a gateway to a website’s actual content. This prevents users from immediately accessing the content they are after (Schiff, 2017). A website with varying typography styles reveals that the organization lacks a brand. This puts off any visitors to the site. Inefficient navigation in a website hinders the users from quickly accessing needed information. Websites with complicated navigation tools make access to information difficult. Most websites have logos that direct the user to the homepage when clicked….