Professional email message
Choose one of the professional scenarios provided in Blackboard under the Student Center tab, or click here to view them in a new window.
Write a Professional Email Message (in the form of Figure 5.1 on page 84 of BCOM9) from the perspective of a character in the scenario. The email should discuss the communication issue provided in the scenario and should be addressed to another character from the scenario.
The scenario is: Amber,Savannah, and Stephen work for Knowledge Inc. ( a consulting company). While on a conference call with Tim Rice Photography( an established client), the group discusses potential problems with a marketing campaign. Tim Rice, lead photographer and owner of Tim Rice Photography, is insistent the marketing is working and changes are not needed.
Amber reaches over to put Tim on ” MUTE” but a accidentally pushes a different bottom. She immediately says to Savannah and Stephen that the marketing campaign is not working and that… ” Tim should stick to taking pretty pictures”.
Tim responds, “You know I can hear you, right?”
The message should take the form of an email; however, you will submit your assignment to the online course shell.
The professional email message must adhere to the following requirements:
1. Content:
- Address the communication issue from the scenario.
- Request a face-to-face meeting to discuss the issue (at a specific time).
- Concentrate on the facts of the situation and avoid using overly emotional language.
- Assume your recipient is learning about the situation for the first time through your communication.
2. Format:
- Use a descriptive subject line or heading.
- Include an appropriate and professional greeting / salutation.
- Use email form including: To:, From:, Subject:, and Signature.
3. Clarity / Mechanics:
- Focus on clarity, writing mechanics, and professional language/style requirements.
- Run spell/grammar check before submitting.
4. Submitting your assignment:
- Submit your assignment through the online course shell only.
5. The specific course learning outcomes associated with this assignment are:
- Plan, create, and evaluate professional documents.
- Deliver professional information to various audiences using appropriate tone, style, and format.
- Analyze professional communication examples to assist in revision.
Answer preview
To: Amber Estelle, marketer at Knowledge Inc
From: Tim Rice, CEO Tim Rice Photography
Subject: Complaint concerning passive communication due to having a negative attitude towards the market campaign project
Dear Ms. Amber,
I am writing to identify a way forward regarding the negative attitude and passive communication I have noted from you ever since the marketing team raised an issue concerning the pictorial campaign. I have realized that due to your negative attitude and ego, you have been conveying inciting messages to other employees that do not portray…
(450 words)