Walmart struggled in Asia because they did not prepare their stores according to the cultural outlook. People in Asia shop at small stores and buy mainly for the daily meal.

If you owned a company in the hotel/hospitality or food/beverage industry and expanded overseas, what cultural outlook and differences would you have to prepare for in your new country?

Response must be a minimum of 200 words.

Answer preview

When operating a business overseas, preparation should be made on a cultural outlook to ensure a successful venture. The lack of preparedness by Walmart, according to the cultural outlook, made it fail in Asia. In case my food industry expanded overseas, I would prepare for the cultural outlook in the new country. First, I would look for information on what influences peoples’ consumption behavior in the country to understand how the food market operates. People in Asia shopped in small stores and were not in Walmart for their daily meals because…