Intro to American Government

Intro to American Government

Campaigns and Civic Engagement

  • Select a campaign (TV or online) that emphasizes a candidates position and political affiliation.
  • Complete a 2-3page analysis of the campaign and discuss civic engagement (voter participation).

All written work for this class must conform to the following guidelines:

  • All written work must be typed, in WORD format, double lined-spaced with one-inch margins, and in twelve-point (12) font, Times New Roman. All paragraphs should be indented five spaces (using the tab button once) and insert a line space between paragraphs.
  • All written assignments must include a cover page with the student’s name, the class for which you are writing the paper, the due date and instructor. The cover page should not have a header or a page number on it. All pages must be numbered. Note: The cover page, citation page, or any appendices with charts or figures do not count towards the page requirements of written assignments
  • All sources must be cited, in-text paraenthical and on a works cited page. Guidance on how to compose citations can be found in the Publication Manual of the American Psychological Association, (6th ed). An abridged, online version of the guide can be found at:https://owl.english.purdue.edu/owl/resource/560/02/.
  • NO sources for any paper can be from the Internet, except if the site itself is the subject of the paper—for example the Bureau of Labor and Statics—and/or if the site lists statistics that cannot be found in printed form.

Answer preview

Political campaigns refer to orderly activities which seek to influence the decision-making process of voters within a certain jurisdiction. Civic engagement refers to the addressing of public issues by an individual or a group. Political campaigns ensure that they incorporate civic engagement in their programs so as to identify themselves with the target electorate and increase their knowledge and awareness of public issues. Besides, civic engagement is aimed at showing and convincing the voters that the candidate is well- versed with the public issues affecting them and details measures the candidate will use to address the issues. The political campaign also needs to showcase the candidate as the fit person in solving public issues such as poor healthcare.

Analysis of Barrack Obamas ‘This Is My Plan’ political campaign

In Barrack Obamas…

 

(650 words)

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