marketing strategy

 marketing strategy

Discussion unit 5

Answer all parts to the discussion question.

A) How would you market a new product?

B) How does product quality and the customer’s expectations factor in your marketing strategy?

C) Share some examples of a product you use that has good quality and exceeds your expectation and share an example of a product that is poor quality.

D) What did you like or dislike about this class?

This needs to be total of 250 word document  in APA format and with in-text citation.

Answer Preview

Product quality and customer’s expectations are major factors in marketing strategies to be chosen since customers tend to shy away from low quality products offered contrary to their expectations. A marketer should therefore ensure the products he is selling meet his customers’ expectations as he had promised (Spiller and Bergner, 2011). If one’s marketing strategy is very…

(394 Words)

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