Strategic Marketing Recommendation
Reflect upon the strengths, weaknesses, opportunities and threats associated with a business that you are familiar with (one you work at, one you completed your assignments on, or one you have just acquired knowledge about). Suggest two (2) strategic marketing recommendations for this business based upon your reflection/analysis and the information that you have gained throughout the course?
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The second recommendation that I will give to the business will be for it to define its customers. This process will help the business to be able to define its customers’ needs by understanding their behaviour…
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