Compose a paper that integrates a complete Bible scripture verse and transcends all aspects of the following question(s) comprehensively.
Write a 1500 word essay that presents your supported thoughts about what retailing might look like 10 years from now. Use your understanding of retailing principles at use now, changing values and interests of consumers/customers, and the development of the Internet. Be sure to support your thoughts with information you found in the text and/or on the Internet.
Be sure to follow APA style guidelines.
- Retailing Management, (Boston, MA: McGraw-Hill Irwin, 9th edition, 2014), Michael Levy and Barton Weitz, ISBN: 9780077512378
- APA 6th Edition Publication Manual of the American Psychological Association, (2009), American Psychological Association, ISBN 978-1-4338-0561-5. Available through http://www.apa.org/pubs/books/
4200066.aspx
Answer preview
Retailers need to decide whether they will have a physical store or an online one. The location where products get housed is one of the expected changes in the coming ten years. Currently, most of the retailing business takes place within physical locations (Welfare, 2011). Online retailing is slowly gathering pace, and many experts predict that in the near future, retailers will no longer operate within the physical domain; instead, they will operate virtual stores. Promotion is the final area of focus under the third principle. Getting the pricing, location, and product preference right alone is not enough. Retailers should figure out ways of letting their intended customers know of such details. Promotion encompasses informing customers of the products getting sold, their prices, and where they can find the item (Welfare, 2011). Marketing is another aspect of retailing predicted to change in the coming years.
[1692 Words]