Fashion Marketing Strategy

  • Fashion and Retail Vision and Mission Statement, if a company is selected (if a fashion designer is selected, this would be the history of the designer. If a trend is selected this would be a history of the trend and how it has evolved).
  • Fashion and Retail Industry Analysis (the current status of the company, the current status of the fashion designer, or the current status of the trend that is marketed to consumers)
  • Fashion Marketing Strategy (marketing strategy of the company, of the designers current collection, or the manner in which the trend is marketed to consumers)
  • Retail Trend Analysis (future of the company, designer, or direction in which the trend is headed).
  • Contemporary Strategies and methods of sustaining growth in the fashion and retail industries

Requirements: 13 pages

Answer preview

For an organization to complete successfully, it needs to coin its vision and mission statement. According to Akter (2021), the vision and mission statement act as a roadmap which the company follows. Akter (2021) highpoints that visions, and mission statements stipulate an organization’s purpose and nature the sense of identity and belonging to the members. This not only encourages employees to achieve goals but also takes the responsibility of elevating them to higher grounds. It will help the organization management to design or restructure Louis Vuitton to become a more successful company. A vision statement is a phrase that states the current and future objectives of an organization. It is intended to guide the organization to make decisions that align with its philosophy and declare a set of goals. Akter (2021) outlines that a vision

[4383 Words]

Scroll to Top