For the final Fund Development Plan assignment, include the following:

• Use APA template. Maximum APA paper length should not exceed 15 pages. Length includes your cover page, abstract and reference page. Submit your paper using the assignment link.
• Be sure to use headers to clearly identify your response to the final project elements that follow.
• Header “Abstract” – Create an Abstract Page: Define your organization’s overall fundraising type and what elements will be included in your fundraising plan.
• Header “12-Month Plan” – Use Appendixes 5-A and 5-B (pages 96-98) as the structure/framework, to create a 12 month fund development action plan to raise funds for your nonprofit organization. Use your check in’s #3 and #5 to get “real, relevant” feedback from your nonprofit point of contact. Be sure to cite your interviews on your reference page for any content they share in the form of their responses/feedback to you,.
• Header “Calendar” – Create the strategies for your action plan calendar, as done in Appendix 5-B for your nonprofit organization. Use your check in’s #3 and #5 to get “real, relevant” feedback from your nonprofit point of contact. Be sure to cite your interviews on your reference page for any content they share in the form of their responses/feedback to you,.
• Header “Strategies and Action Steps” – Complete your fund development plan using template 5-C on page 99. Be specific in noting your strategies/action steps and to whom you would assign the responsibilities for your nonprofit organization. Use your check in’s #3 and #5 to get “real, relevant” feedback from your nonprofit point of contact. Be sure to cite your interviews on your reference page for any content they share in the form of their responses/feedback to you,.
• Header “Profiles” – List at least two specific donor prospects in sections 5, 6, 7 OR 10. (Provide a maximum two paragraph -summarized profile – of each of your targeted donors in sections 5, 6, 7 OR 10. Note: Refer back to Week 2 Stakeholders Profile assignment. Describe what is important to your donors to financially support your cause. This will help validate that you are targeting the right person/groups to support your cause).
• Header “Marketing and Communications” – Create a Marketing and Communications plan: Describe the marketing tools you will use to raise funds. How will you promote your nonprofit and its programs? Which social media avenues (Twitter, Facebook, and Instagram etc.) would be included in your fundraising plan? What information would be incorporated into your agency’s website to raise funds?
• Header “S.W.O.T.” – Referring back to your SWOT analysis, list the top strength, weakness, opportunity, and threat for your nonprofit organization as validated by your key point of contact.
• Header “Conclusion” – Create a Conclusion Page: Describe how your nonprofit organization’s fundraising strategy has been impacted by COVID-19, what aspect of their fundraising plan has been impacted most, least, or unchanged and what, if any, best or promising practices the organization will continue beyond COVID-19. Most of this you will already have through your check ins and discussion board posts.

Resources for Assessment:

• Textbook readings: Review Chapters 5, 18, and 19
• DIY MS (Links to an external site.)
• Turning social media sharing into successful fundraising (Links to an external site.)

This activity is matched to the following Learning Outcomes: Students will examine critical fund development issues facing today’s nonprofits. Review and evaluate an agency’s existing fund development program elements with their fellow classmates. Discuss past elements and their success of an agency’s overall fund development plan. Create a return on investment model for future elements of a development plan for longevity and relevance of the programs to an agency’s mission. Prepare and submit various special events, direct mail/online and leadership giving elements for class review and evaluation. The student will review historical funding sources and determine future interest areas and niche development opportunities to support a nonprofit agency. Students will us appropriate writing and oral skills. Prepare written work using the appropriate APA style.

Resources for Assessment:

• Textbook readings: Review Chapters 5, 18, and 19
• DIY MS (Links to an external site.)
• Turning social media sharing into successful fundraising (Links to an external site.)

Attachments

• AHS 7685 Fund Development Plan Assignment Rubric.doc

• You will have to use week 3 and 5 check-ins and also use the week 1 SWOT and week 2 stakeholders assignments for this final assignment.

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