Unit 9 Comprehensive Business Plan

Unit 9 Comprehensive Business Plan

Overview of Assignment. FACEBOOK is the company that my assignment should continue to be wrote about. Please put my final paper in order via the attached Milestone assignment papers.Then add the Executive Assignment to ensure everything is covered. Be sure to review the rubric to ensure you are covering everything required.

Your final project is a compilation of your milestones that incorporates feedback and suggestions from your instructor. Your paper should flow as a comprehensive plan and be 30-40 pages in length. This does not include the title page, executive summary or reference page.

The executive summary should summarize the key elements of your plan. Consider this an overview for anyone taking a quick glance at your plan, such as an investor or executive.

It is the written version of an elevator pitch. Some of the key points in the executive summary may include the following:

The need/problem

How the company will solve it

Details of the target market

How the company’s solution differs from that of the competition

Future expectations, goals, or milestones

The executive summary should be no more than 250 words in length. It should excite the reader about proposed business venture or activities. It should provide enough detail for the reader to understand the overall business project, should the reader decide not to read the actual business plan. The module resource articles will provide ideas for what should be included in each section of the executive summary. See the articles provided below as you prepare for week nine.

The article below provides information on issues that arise when doing business in an international arena

http://smallbusiness.chron.com/issues-arise-doing-business-globally-56877.html

The article below provides assistance on preparing an Executive Summary (optional)

http://articles.bplans.com/writing-an-executive-summary/

Requirements: 250 words

Compile the previous assignments which are attached. Then where I will need your skillset is writing the Executive Summary which should be 250 pages that encompasses the instructions from the Rubric where all details are ultimately retrieved from the 3 attached assignments.

Answer preview
Facebook Inc is a fast-paced social networking network that sells various economic products and is also involved in the marketing and video sharing business. The acquisition of Instagram for $1 billion in 2012 and WhatsApp for $19 billion had expanded the company’s competitiveness in these segments. The company is committed to using the internet and digital technology to create a social media community that enhances interaction among people from different parts of the world. Although Facebook inc has been the leading company in social media, it is encountering huge competition from other social media companies like Tik Tok, which leveraged the short video market segment. The company has not managed to attract the teenage and youth population, who have turned out to be the major consumers for the short
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