Business
Business model and organization
Goal: Conduct/construct an experiential evaluation/assessment of the business model of your organization (or one with which you are closely familiar) using the business model canvas and related text.
Introduction: Managers who want to improve the effectiveness of their business model and organization, as well as to increase their own ability to manage, use diagnostics/assessments to determine the reality of business effectiveness in comparison to what they originally envisioned. Good feedback contributes to the development of plans to improve business/organizational effectiveness and management performance.
Instructions: Students will write a 2500-3000 words properly formatted APA paper (including a title page and references page, but no abstract) that evaluates/assesses the overall effectiveness of the business model used by your organization. This is the third of three assignments that draws from your association with your organization. The previous two “canvas” assignments flow into this one. Identify one or more of the building blocks from the business model canvas where modification should be recommended. Be careful to avoid bias in determining the issue/problem identified by using the canvas. Do not merely critique, but contribute to your organization’s overall success. This paper should be the culmination of the overall work you have done with the business model canvas so that all the pieces go together.
Gigantic task of convincing employees
Week 3 – Assignment 1
After you have finished your team discussion, write a 3 to 4 page paper that addresses each question below. This is an individual assignment and should synthesize and demonstrate application of your learning from playing the simulation, the team discussion, and course material.
1. Summarize the results you achieved while playing the simulation.
a. What did you do well and what were some areas that needed improvement?
b. What were the important differences demonstrated from each of the four scenarios?
2. Analyze and discuss at least 3 comparisons between the simulation and what we have learned in the course.
3. How can you apply what you learned in this experience to the company you work for? Discuss at least 2 different applications.
4. What were the similarities and differences between how you did and how others on your team did? What were your biggest takeaways from your team discussion?
Professional Formatting Requirements:
• Include a Cover page containing the title of the assignment, your name, professor’s name, and the course title and date
• Include a References page, showing all your sources
• The Cover page and the References page are not included in the required page length
Marketing communication.
THE CHALLENGE: What are the implications of recent technological changes and developments on communication in crisis situations?
THE AUDIENCE: Marketplace professionals in integrated marketing communication, corporate reputation, and corporate communication. *Prepare your brief with this audience in mind.
THE BRIEF: Select 1 of the 2 articles for this brief. Using the article as your primary text and starting point for answering this question, prepare a business brief that responds to the challenge question.
Business Brief Requirements: A business brief the equivalent of an academic paper but for a business context and audience. For this brief, the format should include a:
Cover page
Executive summary
Headings for key areas
In-text citations
Succinct conclusion (3-5 sentences) focused on key insights
Reference page
Use of current APA Style throughout
A total of five different sources should be cited and referenced in this brief:
the course text
the selected article
2 additional relevant scholarly journal articles published in the last 3 years
1 trade publication and/or marketplace commentary published in the last year (e.g. an article from Fast
, Extra’s president.
Contract analysis scenario two—remedies determination: Mundo manufactures printing presses. Extra, a publisher of a local newspaper, had decided to purchase new presses. Rep, a representative of Mundo, met with Boss, the president of Extra, to describe the advantages of Mundo’s new press. Rep also drew rough plans of the alterations that would be required in Extra’s pressroom to accommodate the new presses, including additional floor space and new electrical installations, and Rep left the plans with Boss.
On December 1, Boss received a letter signed by Seller, a member of Mundo’s sales staff, offering to sell the required number of presses at a cost of $2.4 million. The offer contained provisions relating to the delivery schedule, warranties, and payment terms but did not specify a particular mode of acceptance of the offer. Boss immediately decided to accept the offer and telephoned Seller’s office. Seller was out of town, and Boss left the following message: “Looks good. I’m sold. Call me when you get back so we can discuss details.”
