TELEVISION VIEWERSHIP

Television Viewership

To Buy or Not to Buy: How Increased TV Watching Impacts E-commerce

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In recent times, it is evident that TV viewership habits have changed for various reasons. Today, television is not viewed as much as it used to be in the past. In fact, some people have not only reduced their television packages but also eliminated them completely. This can be attributed to technological development. With the emergence of the internet, for instance, there are…

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