Author name: Rosemary Mosco

Case Analysis SW Airlines

Case Analysis SW Airlines

Directions for case analysis1. Total length should be between 4-6 pages (11-12 pt size, Times New Roman Font, 1.5 line spacing) with margins on both sides. Annexures, exhibits are not included in the above page limit.2. You may have a short introductory paragraph or two which briefly presents the background of the case. Note however that the case analysis is not about summarizing the case facts. The reviewer has read the case and is aware of case details.3. Then define the problem/issue in the case and lay out the alternatives i.e., the possible options for the organization. This requires thinking.4. Next is the analysis of the case facts. This is the meat of your submission. Wherever possible make use of data to throw light on an issue or bolster your point. Analysis of numeric data and eye for detail is critical.5. Finally, come up with your recommendations/action plan. Your recommendations must flow from your analysis. Avoid generalizations in your recommendations such as give the best quality product at the best price. Pl. proof read your submission for typos and sentence structure. Remember how you say is as important as what you say!

Southwest Airlines Case Analysis Questions

 

While analyzing the case give attention to the following questions.

  1. How does the company make money when other airlines do not? What are the most important contributors to its financial success?
  2. How should management respond to the fact that SW Airlines has fallen next to last place among major airlines in on time performance as of Sept 2002?
  3. Once operations are stabilized would you recommend to the management that it resumes its historic growth rate of 10 % to 15 % per year? Why? If you recommend resumption of previous growth rates what form should this growth take? For example, should it be achieved within the current network or through an expanded network? By means of a greater proportion of long haul flights (over three hours in length) or not? Why?
  4. If you do not recommend a resumption of previous growth rates, how would you suggest dealing with the consequences of reduced growth?
  5. What are the implications for SW Airlines of the actual or threatened bankruptcies of other major US airlines?

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CB460 Unit2 IP Advertising and Branding

CB460 Unit2 IP Advertising and Branding

CB460 Sales and Advertising

 

Type: Individual Project Unit 2: Advertising and Branding

Deliverable Length: 900–1,000 words in APA Style including minimum of 3 references and citations.

To continue building on your Key Assignment, complete the following for your Customer Satisfaction and Product Guarantee Plan.

Part of advertising is also about the appeal and brand promise of a certain image. Knowing what messages match the market is critical in the ad campaign. Check out a magazine that you would not usually buy or read. Find 1 ad in the magazine, and evaluate the following:

  1. What is the ad’s overall promotional message?
  2. Is there a brand promise? Do you believe the promise?
  3. Who do you think the ad is targeting?
  4. Why would a customer buy this product?
  5. Where would the customer use the product?
  6. How does the advertisement appeal to the customer’s image of him- or herself?
  7. Would you buy the product or suggest it to your friends and family?
  8. Explain how the advertising copy appeals to the reader. Where is the call to action to buy?
  9. Do the visual or graphic images correspond to the copy? Why did it capture your attention?
  10. Include any other information that helps with the analysis.

Your evaluation should be at least 800 words. Add a copy of the image and link to the advertisement.

Requirements: 900-1000

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Creative Writing Question

Creative Writing Question

Needs and Readiness Assessment

Submit the assignment by 11:59 PM PT Sunday of Module 1.

In this assignment, you will create and survey a target audience in an educational setting of your choice using two types of needs assessments – one to determine professional development needs and the other to determine readiness for collaborative participation in a professional learning community.

  • Create a 4 to 5-page paper (not including title and references pages) in a Word document for your response.
  • Use APA format for the paper, title page, references page, and in-text citations.
  • Develop an introduction and conclusion for your paper.
  • Follow the directions to submit your final Word document.

Determining Needs and Readiness

Selecting a Target Audience

Select and introduce a target audience in an educational setting to survey and determine (1) professional learning needs and (2) readiness for participation in a collaborative professional learning community. Identify the type of educational organization, the number of staff members surveyed, and their roles in the organization. NOTE: The target audience for your needs assessment may be an entire staff, department, or small group of coworkers. Summarize your purpose for administering the survey.

Designing and Compiling the Survey

Design the two-part survey according to the following directions:

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Professional Learning Needs Assessment Survey (Part 1)

Design a comprehensive needs assessment survey to determine the professional learning needs of staff members in an educational setting. For guidance, access the “Needs Assessment Example QuestionsPreview the document.” Needs Assessment will be Part 1 of yoursurvey.

Readiness for a PLC Assessment Survey (Part 2)

Access the “Current Readiness Survey for a Professional Learning Community.”Preview the document Using or adapting the items provided, design a readiness assessment for your survey. Readiness Assessment will be Part 2 of your survey.

Compile the two surveys in a single instrument.

Administering the Survey

Compose an email invitation to target audience members asking them to participate in the survey. Include the title and purpose of the survey and how the results will be used to plan a customized professional learning experience for them. Include either the survey document or the link to the survey in the email. Include the email in your paper.

Reflection

Compose a conclusion in which you reflect on the process so far.

Compile the parts of your paper for submission in Module 1:

  • Introduction
  • Survey instrument
  • Email invitation
  • Conclusion/Reflection

Preparing for the Module 2 Assignment

In preparation for the Module 2 assignment:

Collect the data separately for Parts 1 and 2 of the survey, and analyze the results. Determine how you will display each set of results.

For Part 1, consider:

  • How will you prioritize the needs?
  • What trends do you see in the data?
  • How can these data help you design and implement meaningful professional learning experiences for the target audience?

For Part 2, consider:

  • What trends do you see in the data? What barriers are present?
  • How will you address the barriers through professional learning?

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culturally competent forensic psychology program

culturally competent forensic psychology program

intervention for a specific population (women

he purpose of your Signature Assignment is to apply the forensic psychology diversity information obtained throughout the course to the development of a culturally competent forensic psychology program. Your program must address diversity, but you can choose which setting you want it to be implemented in. Examples include cultural diversity curriculum for law enforcement, culturally competent forensic interview format, remediation or intervention for a specific population (women, children, minorities, mentally ill, substance users, etc.).

Your program proposal should:

  1. Explain the purpose of your program, specifying the need for services. Identifying a current gap in services may be helpful, or you can model your program off an already developed approach.
  2. Provide background information (population served, problem it is addressing, etc.) about the program.
  3. Describe the organization of the program. Who will run it? Where will services be implemented? How long is the program? Who is incorporated (parents, family, community engagement)? If it is an intervention, provide the structure of the sessions.
  4. Develop a plan for implementation. How long will it take to implement?
  5. Discuss any ethical, legal, and moral concerns that may arise

Support your proposal with at least ten peer-reviewed references. Remember to incorporate your professor’s feedback from your outline submitted in Week 5 into your final proposal.

Length: 12-15 pages

Your program should demonstrate thoughtful consideration of the ideas and concepts presented in the course by providing new thoughts and insights relating directly to this topic.

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Final Project: Problem Statement

Final Project: Problem Statement

Final Project: Problem Statement

This week, you will formulate a concise statement of the problem.

Most environmental health issues involve a variety of elements with overlapping or distinct causes, stakeholder groups, and solutions. Selecting an important, specific element of the issue is essential when formulating realistic ways to address and improve the environmental issue. This specific aspect of the issue is known as the problem and can be defined in a concise problem statement. The problem statement includes the purpose of the problem-solving effort, defines its scope, and states the specific objective of the problem-solving effort in the form of a question.

The three elements of the statement are—explaining how things should be; identifying a significant gap; and asking a question about one major way to improve the current situation. For example:

  • The food you purchase should be free from levels of pesticide residues that are hazardous to human health, but many commercially used pesticides have not been tested using newer techniques to detect harm that they may cause during prenatal development or childhood. Should the EPA require that pesticides used on food crops be reevaluated using the new tests to ensure that children are fully protected, and if so, which tests?
  • Employees who work with lead have a right to expect that their health will be protected if their workplace adheres to the OSHA lead standard, but the OSHA lead standard has not been updated since 1978, despite a great deal of new epidemiologic and toxicologic research about lead toxicity. Should the OSHA lead standard be revised, and if so, what should the new provisions be?
  • Consumers often trust that products and services that they purchase are safe unless they are advised otherwise. Recently, nail salons have been the focus of worker safety initiatives because they use hazardous chemicals such as methacrylates, acetates, toluene, and formaldehydes. Are consumers adequately protected from hazardous chemicals when they receive services in nail salons?

The process of developing a problem statement is extremely useful because you will choose a defined focus, which will guide the rest of the work leading to a proposed solution to the problem.

For this assignment:

  • Choose a specific aspect of the topic that you selected last week as your problem (Problem chosen is : Pediatric Lead Poisoning)
  • Define the environmental or occupational problem affecting human populations that you will analyze for your final project.
  • Write your problem statement in 2–3 sentences in a Microsoft Word document. These sentences should be questions that you intend to explore in your research paper.
  • Justify, in 3 to 5 double-spaced pages, why you chose to focus your analysis of this multifaceted issue to the specific problem as stated in your problem statement.

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