You have the option to either write a traditional academic paper for this class, or to do a creative project that somehow puts you in conversation with the course texts and themes. Your proposal for your final is due Wednesday of Week 9, in lieu of a weekly writing assignment.
Paper Option: An academic research paper of 8-10 pages (double-spaced, MLA format)
which cites at least 3 scholarly sources in addition to at least 1 course text. For this paper, you will choose a specific topic upon which to focus your research and analysis. You may choose to expand on one of your ideas from your weekly writing assignments, or you may choose a new topic altogether.
In this assignment, you will continue your research and planning to design and implement a new product or service. Based on the innovative “big idea” and the vision that you developed in Assignment 1, you will now write a Launch Plan, in which you describe your launch strategy, business model, and financial plan. INSTRUCTIONS Write a Launch Plan Paper of no fewer than 4 pages. In this second assignment, you will complete the middle four sections of your Business Plan: Sections V, VI, VII and VIII in the template. You will follow ONE of the three Options below, depending whether you are planning your new venture as an Intrapreneur, Entrepreneur, or Nonprofit Leader. Make sure you work with the template that matches your chosen Option.
Option B – ENTREPRENEUR NEW BUSINESS LAUNCH STRATEGY
What objectives will you achieve if you get your funding?
What strategies would be used to meet those objectives?
What are the key resources and distribution channels – i.e., how will your customers access your product/service? REVENUE STREAMS Represents the cash a company generates from each Customer Segment (costs must be subtracted from revenues to create earnings).
For what do customers currently pay? (i.e., what are they buying from your competition?)
How are customers currently paying? (i.e., subscriptions, contracts, cash) o What are your revenue streams? (products, services, subscriptions)
How much does each Revenue Stream contribute to overall revenues? (these will be the numbers that go into your income statement) FINANCIAL STRUCTURE and COSTS
Summary Income Statement: provide a profit and loss statement summary by year and project the profit and loss data out three years. Use one of the ProForma Spreadsheets or the SCORE Projections Template in your Assignment 2 Resources.
What is the purpose of data analytics in health care? What is the role of structured query language (SQL) in analytics?
DQ 2:
Describe how predictive analytics is used operationally in clinical and business processes in health care. In your response to peers, describe one or more roles of predictive analytics in the health care environment.
