Business Studies

Business Studies may be defined as a combination of inter-related business subjects which lead to learning of basic knowledge and skills. It is a course in education that is designed to cover the basic elementary knowledge and skills in organizing business enterprises as well as general office administration.

Business Statistics for Decision-Making

Business Statistics for Decision-Making

Questions:

Develop a paper that defines and presents an analysis of the following concepts in a business application. This means that you must provide examples of how each of these concepts can be used by upper-level management to make strategic decisions, and provide details on how statistical concepts used in the decision-making process can be summarized and presented to a board of directors.

● Types of statistics used for business.

● How Computer Software Applications can be used to process and analyze data

● How data can be displayed and explored in an effort to make better strategic business decisions

● How Probability is used in sales, marketing, manufacturing, and so forth.

● How to test hypotheses and compare results for the purpose of forecasting and making better strategic business decisions.

● Develop a hypothetical numerical example, conduct a test of hypotheses, and interpret the results.

Instructions

-Essay format (APA)

-8-10 pages, double spacing

-Font: Times New Roman, Size 12

-At least 6 peer reviewed sources (include DOI in reference page)

-In text citations for each peer-reviewed source

-No plagiarism8-10 pages, double spacing

Requirements: 8-10 pages, double spacing   |   .doc file

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Training and Development

Training and Development

You work for a company with 200 employees, in the industry of your choice, and are tasked with developing a new e-learning system. In at least 200 words explain:

Requirements: 200 words

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Louis Vuitton fashion and retail marketing strategies

Louis Vuitton fashion and retail marketing strategies

  • Fashion and Retail Vision and Mission Statement, if a company is selected (if a fashion designer is selected, this would be the history of the designer. If a trend is selected this would be a history of the trend and how it has evolved).
  • Fashion and Retail Industry Analysis (the current status of the company, the current status of the fashion designer, or the current status of the trend that is marketed to consumers)
  • Fashion Marketing Strategy (marketing strategy of the company, of the designers current collection, or the manner in which the trend is marketed to consumers)
  • Retail Trend Analysis (future of the company, designer, or direction in which the trend is headed).
  • Contemporary Strategies and methods of sustaining growth in the fashion and retail industries

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Apply Ethical and Socially Responsible Marketing Analysis

Apply Ethical and Socially Responsible Marketing Analysis

Assignment Content

  1. Read “Ethical Issues in Marketing: An Application for Understanding Ethical Decision Making” from the University Library.Write a 350- to 575-word analysis and evaluation of a company’s effectiveness in the following areas:

    Format your assignment according to APA guidelines.
    Submit your assignment.

Requirements: APA | Research Paper | 2 pages, Double spaced

Ethical Issues in Marketing: An Application for Understanding Ethical Decision Making

Author:
Parilti, Nurettin; Kulter Demirgunes, Banu; Ozsacmaci, Bulent
Author Affiliation:
Gazi U; Ahi Evran U; Cankaya U
Source:
Marmara University Journal of Economic and Administrative Sciences, 2014, v. 36, iss. 2, pp. 275-98
Publication Date:
2014
Abstract:
In recent years business ethics and social responsibility have gained great importance in marketing practices, especially in societal marketing practices. Businesses infinitely struggle to indicate their contributions to society. Consumers consciously evaluate this contribution. Manipulated consumer choices and unethical marketing applications can affect purchasing behavior. Particularly intense competition, globalization and societal consciousness transform businesses into social organizations and lead them into marketing efforts offering social value. Although business ethics and social responsibility of businesses have gained more attention in recent years, defining consumers’ perceptions on ethical issues is still minimal. This study presents an empirical research of consumer perceptions on ethical issues. Reflection of this perception on purchasing behavior is also another important issue to be considered. The aim of this study is to investigate the factors related to ethical issues in marketing practices and to reveal possible influences of these factors on consumers’ ethical decision making. The main objective of the study is to find out consumers’ perceptions on businesses’ ethical issues such as misleading advertising, deceptive packaging and to reveal the impact of these issues on their ethical purchasing behavior or ethical decision making. It also reveals which criteria is more important for ethical decision making. This study reveals that consumers reflect their ethical perceptions on their purchasing behavior. Each ethical issue has been found to be a positive effect on purchasing behavior. Businesses’ practices on packaging has been indicated as the most effective ethical issue on purchasing behavior. The study is considered to be a significant outcome for businesses to direct their advertising, packaging and other activities.
Descriptors:
Production, Pricing, and Market Structure; Size Distribution of Firms (L11)
Corporate Culture; Diversity; Social Responsibility (M14)
Marketing (M31)
Advertising (M37)
Keywords:
Advertising; Ethical; Ethics; Marketing; Social Responsibility
ISSN:

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