Discussion
From the 6 questions below, please choose 3 questions to answer completely.
1.What five entry modes do firms consider as path to enter the international market? Be specific in your answer.
2.What is a strategic alliance? What are major types of alliances?
3.Distinguish between cost leadership and various differentiation strategies.
4.Describe the advantages of being a first mover, a second mover, or a late mover for a company within your industry.
5.What are the characteristics of product and service quality?