Start The Analysis of HULU
Our company is Hulu. please read below instruction and analysis Hulu.
The homework assignments are to be done individually even though you are part of the team. The intent is for ever team member to articulate in writing their personal perspective and opinion of the company. Once you complete the assignment answering from your perspective you will share this with the rest of your team. There is no “right” answer for these question. Please ensure you complete this assignment during the week no later than the night before our class meeting and share your answers with the rest of the team. This will give them a day to read and consider all view points from their peers.
The intent of this assignment is for everyone to have input on defining the companies vision, values and goals. Then the team will reach a consensus to answer the questions. If the team members have different perspectives you will have a difficult time getting things organized. Not working in synergy will result in false starts and wasted time. The sooner you all agree and work from the same perspective the quicker and easier the final project will be.
Please remember–the more concise and detailed you are–the clearer the objectives will be for the team. Do not assume that everyone in the team is working from the same definitions. Communicate in your teams.
- What Industry does the company participate? Remember what we discussed in class. This definition will tie directly back to the Mission of the company. The deeper you drill down to the value proposition–the more focused your strategies will be.
- Give a short account of the history of the company, and trace the evolution of its strategy. Try to determine whether the strategic evolution of your company is the product of intended strategies, emergent strategies, or some combination of the two.
- Identify the mission and major goals of the company. In your own words, what are the vision, value, and goals of the organization to create the value proposition? Your mission definition must tie back directly to the industry you are going to serve.
- Do a preliminary analysis of the internal strengths and weaknesses of the company and the opportunities and threats that it faces in its environment. Based on this analysis, identify the strategies that you think the company should pursue. (You will need to perform a much more detailed analysis once the group arrives at a consensus)
- Who is the CEO of the company? Evaluate the CEO’s leadership capabilities.
