Customer Experience

Customer Experience

Hello there,

Please answer these three questions. you can make up a story and show if the Personalization email gone good, or bad!

I have attached the class slides, you can get the info from there. Plesae do not use refrences

Personalization gone good, or bad!: In one page or less, share an example of a time you saw an ad or got a marketing message from a company that was either spot-on in terms of personalization or very, very wrong. Tell me:

  • What channel(s) this happened in << it could be email
  • What data you think they used to target you (e.g., sales data, usage data, LTV data, demographic data, socioeconomic data)
  • Tell me how you would have handled this if you were the marketer

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