Marketing

All people are influenced, including you. People sometimes buy things because they want them rather than because they need them. Sometimes, they only want things because others have them. Consumers’ buying behaviors are often affected by social, cultural, and group influences. Consider a product or service that you bought recently.

Ability to carry out objective and scientific analysis of consumers’ needs and wants (Lo 2.3)
Ability to collect, evaluate and synthesize consumer’s data to make objective and informed marketing decisions (Lo 2.7)
Ability to deliver and communicate marketing messages in coherent and professional manner (Lo 4.4)

This paper is about a product that I created called Athleishoes in paper I previously wrote (Paper attached) and the second paper attached you helped me further develop a competitive analysis and marketing mix for this same product.

This paper is about a product that I created called Athleishoes in paper I previously wrote (Paper attached) and the second paper attached you helped me further develop a competitive analysis and marketing mix for this same product.

The aim of this individual reflection is to demonstrate how your marketing knowledge personally progressed across the semester in ways that helped you better appreciate and understand marketing.